How To Start A Clothing Business With Buying Wholesale: 9 Easy Steps

Do you know how to start a clothing business with buying wholesale? In this blog post, I’ll guide you through nine easy steps to start your clothing business by purchasing wholesale. 

Starting a clothing business can be exciting, especially if fashion is your passion. It may seem overwhelming at first, but buying wholesale can simplify the process significantly and greatly reduce your costs. 

Whether you’re a budding entrepreneur with a love for fashion or an established business owner looking to diversify your products, this guide will provide you with practical insights to navigate the wholesale buying process.

how to start a clothing business with buying wholesale

What Is a Clothing Business with Buying Wholesale?

A clothing business with buying wholesale is a business model where you purchase clothing items from wholesalers at a discounted price and then resell them at a higher price to customers. This type of business structure is popular among retailers who want to carry a wide variety of clothing items for their customers while maximizing their profits.

Purchasing clothing items at wholesale prices enables businesses to buy larger quantities of products at a low cost, allowing them to sell their products at competitive prices to consumers. This strategy is particularly effective for small clothing businesses that are just starting and have limited capital to cover the cost of purchasing clothing items at full retail prices.

To start a clothing business with buying wholesale, you should start by identifying the type of clothing items you’d like to sell and the wholesalers that specialize in providing such products. You can start by attending fashion trade shows, searching online, and visiting local markets to find suppliers that offer the brands and styles you are interested in.

Once you’ve identified a good wholesaler, work out a negotiated price and purchase terms that work well for your business. Many wholesalers offer payment plans, discounts, and even free shipping based on the quantity of products ordered. Be transparent with your buyers on pricing and be upfront about any potential fees or charges associated with purchasing the products.

With your inventory of clothing products secured, you can start building your retail space and marketing your products through a variety of channels such as social media, influencers, and online marketplaces. The key is to be strategic in your approach and invest in marketing efforts that resonate with your target audience.

How to Start a Clothing Business with Buying Wholesale: 9 Easy Steps

Embarking on a clothing business may appear intimidating, but leveraging wholesale purchasing can lead you to success. Buying in bulk at discounted rates boosts profit margins and expands your selection, laying a solid foundation for your venture. With improved word choice, refined structure, enhanced readability, and a touch of eloquence, the essence of the original message remains intact.

Here are nine easy steps to follow when starting a clothing business with buying wholesale:

#1. Determine your target audience and niche market: 

Before you start purchasing clothing items wholesale, you need to determine who your target audience is. This will help you decide on the types of clothing items you should stock and the styles that will appeal to your target customers. 

For example, if your target audience is young teenagers, you may want to focus on trendy and affordable clothing options. And if your target audience is sports people like golfers, then golf apparel is the best choice.

#2. Research potential wholesale suppliers: 

Once you clearly understand your target audience, research potential wholesale suppliers and look for suppliers that offer high-quality clothing items at competitive prices. Also, ensure that the supplier has a good reputation and a solid track record in the industry.

Additionally, consider the payment terms that your potential supplier offers. Check for additional fees, such as shipping costs and taxes, to ensure they fit your budget. Ensure the turnaround times are reasonable so you can keep up with customer demand.

#3. Check the minimum order quantity: 

Many wholesale suppliers have a minimum order requirement, meaning you must buy a specific quantity of clothing items to qualify for wholesale pricing. It’s crucial to check this requirement before choosing a supplier to ensure it suits your budget and storage capacity.

For instance, if you have limited storage space, opt for a supplier with lower minimum order quantities that still fit within your budget. This way, you can purchase items in smaller batches instead of accumulating excessive inventory.

#4. Calculate your budget: 

Before making any purchases, calculate your budget. Determine how much money you can allocate toward purchasing wholesale clothing items. This will help you select a supplier and make informed decisions when purchasing clothing items. 

Be sure to factor in any additional costs, such as shipping and taxes. Additionally, account for the cost of shipping from your supplier to your business location. This will ensure you don’t go over your budget when making wholesale purchases. 

#5. Purchase a sample order: 

Before committing to a large order, purchase a sample order from your selected supplier. This will allow you to assess the quality of the clothing items and ensure that they meet your expectations. 

Ordering a sample order will also allow you to check for any discrepancies between what was advertised and what you received. If everything looks good, place a larger order and start stocking up on wholesale clothing items. This can help you offer customers a varied selection of different styles and sizes. 

#6. Place a bulk order: 

Once you’re satisfied with the sample order, place a bulk order with your selected supplier. Ensure that you have the necessary storage space and transportation options to handle the bulk shipment. Also, be sure to compare the total cost of the bulk order with your budget. 

If a supplier is offering a discount for larger orders, take advantage of it. This can help you save money and offer competitive prices to customers. Additionally, look for suppliers that provide free shipping or discounts on shipping rates for larger orders. This can further reduce your overall costs and increase your profit margins. 

#7. Set up an online store: 

Setting up an online store can help you reach a wider audience and increase your sales revenue. Use a platform like Shopify to set up an e-commerce store and start selling your clothing items online. Make sure to include plenty of product images and descriptions for each item. 

Additionally, offer customers discounts on their orders or free shipping over a certain amount. This can help you attract more customers and encourage them to buy more items from your store. With the right marketing strategies in place, you can reach new heights with your wholesale clothing business. 

#8. Advertise your clothing business: 

Invest in marketing and advertising to drive traffic to your online store. Use social media platforms like Instagram and Facebook to showcase your clothing items and target your ideal audience. Additionally, reach out to influencers and partner with them to promote your business. 

You can also take advantage of paid advertisements such as Google Ads or Facebook Ads. Set up campaigns with keywords related to clothing items so you can increase visibility on search engine results pages. With a successful marketing strategy in place, you’ll be able to reach more potential customers and build your wholesale clothing business. 

Finally, don’t forget to take advantage of different promotional opportunities. Reach out to bloggers in the fashion industry, create referral programs, or offer discounts to loyal customers. These tactics will help you increase brand awareness and get people talking about your clothing items. With the right strategies in place, you can start seeing a steady stream of customers to your online store. 

#9. Monitor your sales and adjust your inventory: 

Keep track of your sales and adjust your inventory accordingly. This will help you ensure that you always have the right amount of stock on hand and can respond to changes in customer demand. 

Additionally, analyze which items are selling well and which items aren’t so you can adjust your inventory accordingly. This will also help you maintain a healthy profit margin and ensure that you’re not overstocking items that won’t sell. 

You should also track customer feedback and use it to improve your product selection. Monitor customer reviews and make changes to the products you’re offering so they meet customer needs. This will help you provide better service and attract more customers to your wholesale clothing business. 

Overall, staying on top of your sales and inventory can help you achieve success with your wholesale clothing business. You can create a thriving online store by tracking customer feedback, adjusting your inventory, and monitoring sales trends. With the right strategies in place, you can start seeing a steady stream of customers and become profitable in no time. 

FAQs on How to Start a Clothing Business With Buying Wholesale

What legal documents are needed to buy wholesale for a clothing business?

Suppose you want to start a clothing business and purchase items from a wholesale supplier. In that case, there are several legal documents that you will need to obtain before you can legally engage in such transactions.

One essential document is a reseller’s permit, also known as a reseller’s license, sales tax permit, or sales tax ID, depending on your location. This permit allows you to purchase goods from a manufacturer or distributor at wholesale prices without paying sales tax. Obtain this permit as it is a requirement stipulated by the government for resellers to operate legally and avoid being charged with sales tax fraud.

Another crucial document you may need is a business license. This paperwork registers your business with the government and allows you to operate your business in a specific location under certain conditions. Depending on the country or state you are operating, the license may need to be renewed after a specific period. Hence, it is necessary to check with the relevant authorities regarding the requirements for a business license in your area.

Additionally, you may need to provide a resale certificate or exemption certificate to the wholesale dealer, stating that you are a legitimate reseller and not the end consumer of the products purchased. This document lets the wholesale dealer confirm that you’re not liable to collect sales tax since you are reselling the product.

How to buy wholesale clothing for resale?

In short, to buy wholesale clothing for resale, research and identify wholesale suppliers, compare prices and quality, negotiate terms, and purchase the goods.

First, research and identify wholesale suppliers of clothing. Attend trade shows, search online directories and marketplaces, and network with other retailers to find potential suppliers. Also, check with national or local associations of wholesalers and manufacturers.

Once you have identified a number of suppliers, compare their prices and quality of clothing. Consider factors such as minimum order quantity, shipping costs, delivery time, and the return policy. Evaluate the suppliers’ customer service and reliability by reading reviews from other customers.

When you have selected a supplier, negotiate the terms and conditions of the deal. Discuss the payment terms, credit limits, warranty, and after-sales service. Consider asking for a sample of the products to test their quality before placing a big order.

When you have agreed to the terms, purchase the goods. Make sure to keep track of all the invoices, receipts, and delivery documents. Organize your inventory efficiently and display the merchandise attractively to sell to retail customers.

How to get clothing distribution deals from suppliers?

The world of fashion and retail is highly competitive, and obtaining a clothing distribution deal from suppliers can be daunting. However, with the right approach and understanding, it is possible to land a deal that can transform your business. 

The first step towards securing a clothing distribution deal is to research potential suppliers and make contact with them. Showcase your knowledge of their products and customer base, and highlight the benefits of a partnership for both parties. 

Additionally, focus on building a professional relationship with the supplier by understanding their business needs and showing genuine interest in their success. 

Finally, make sure to negotiate terms that work for both parties and prioritize mutual growth. Remember, securing a clothing distribution deal requires a combination of persistence, business acumen, and relationship-building skills.

How to sell wholesale clothing online?

Selling wholesale clothing online can be a rewarding business venture if executed correctly. First, establish a strong brand by carefully selecting the clothing you plan to sell. Understanding the current and future fashion trends can ensure your inventory is always in demand. Investing in professional photography and creating a user-friendly website can also help build trust and credibility with potential customers. 

When it comes to pricing, consider your profit margins and evaluate your competitors’ prices. Developing strong relationships with reliable suppliers and optimizing your search engine optimization tactics can also help drive traffic to your online store.

Consistently analyzing your data and adapting your strategy as needed can lead to long-term success in the wholesale clothing industry.

Where to buy wholesale clothing for a boutique?

For boutique owners, finding the right wholesale clothing suppliers is crucial for ensuring the success of their business. The right supplier can provide high-quality, fashionable clothing at a price point allowing boutique owners to profit. However, finding reputable wholesale clothing suppliers can be a daunting task. Here are some tips on where to buy wholesale clothing for your boutique.

Research and compare wholesale clothing suppliers: 

Before making any purchasing decisions, it is wise to research and compare different suppliers. Look for suppliers specializing in boutique clothing with a wide selection of trendy styles. Check their website, social media channels, and reviews from other boutique owners to gauge their reputation in the market.

Attend trade shows: 

Trade shows are a great way to meet wholesale clothing suppliers in person and see the latest fashion trends. It is an opportunity to establish relationships with suppliers and negotiate favorable terms.

Wholesale clothing directories: 

Several online directories list reputable wholesale clothing suppliers. Examples include Wholesale Central and Alibaba. These directories usually have a wide selection of suppliers, and their search filters allow you to find the items you need quickly.

Local wholesale markets: 

Local wholesale clothing markets are a good option if you prefer to see and touch the clothing items before purchasing. They offer a wide selection of styles, and the prices are relatively lower than other wholesale options.

Contact manufacturers directly: 

If you have a unique clothing style or specific requirements, contacting manufacturers directly may be the best option. This method allows you to control the production process and negotiate prices that fit within your budget.

For more help check out the below video content on free wholesale clothing vendors list.

Can I put my own label on wholesale clothing?

Yes, relabel pre-manufactured and wholesale clothing as your own is generally legal and ethical. However, some important rules and regulations should be considered to ensure that the relabeling is done correctly.

One of the most important considerations is obtaining permission from the original manufacturer to put your own label on the clothing. Many manufacturers require explicit permission to be granted prior to relabeling their products. This is typically to ensure that the reputation and quality of their brand is maintained.

In addition to obtaining permission, follow all labeling and branding requirements. This includes ensuring that all necessary information is included on the label, such as the fiber content, care instructions, and country of origin. Failing to adhere to labeling requirements could result in fines or legal repercussions.

Another important consideration is the quality of the relabeling work. Ensure that the labels are securely attached to the clothing and that they are applied consistently and professionally. Sloppy or inconsistent labeling could damage the reputation of your brand and impact sales.


Starting a wholesale clothing business can be an exciting and profitable venture. Take the time to research the industry, develop your product selection, create attractive marketing materials, and build a strong customer base. Follow these nine easy steps to get started and start selling high-quality clothing items at competitive prices.

Tamim Shikder
Tamim Shikder

Head of the editorial team of I have been working as a merchandiser in the apparel-sourcing industry for the last seven years. Over the years, I have gained a strong understanding of the clothing business and have developed skills in product development, quality control, pricing negotiation and customer service. I am also well versed in the latest trends of fashion and retail industry. For any clothing manufacturing needs, please email me at

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